smartMI - bringing you insurance the smart way
  • Home
    • About Us
    • SMART Values
    • Contact Us >
      • SMART Branches
  • SMART Products
    • Group Schemes
  • Group Schemes
  • SMART Gallery
    • SMART Woman 2018
    • SMART Videos
    • SMART Awards
  • SMART Blog
  • SMART Careers
  • smartMI Library
  • Merge : Main
    • Merge : General admin
    • Merge : HR
    • Merge : Risk
  • Forms : Main
  • Reports : Main
  • Call Centre
  • Marketing, Branding & Sales
  • >
  • 136 - The Discipline of Market Leaders

136 - The Discipline of Market Leaders

SKU:
Why is it that Casio can sell a calculator more cheaply that Kellogg’s can sell a box of cornflakes? Why can FedEx absolutely, positively deliver your package overnight but airlines have trouble keeping track of your bags?
How is it that some companies are reinventing competition in their markets - setting new standards of quality, innovation and customer services - while others are seemingly oblivious to the changing world around them?

The Discipline of Market Leaders presents a deceptively simple thesis, that successful companies excel at delivering one type of value to their chosen customers. The key is focus. Market Leaders choose a single value discipline - best total cost, best product, or best total solution - and literally build their organization around it.
  • Facebook
  • Twitter
Add to Cart

Make the SMART Choice today. Choose smartMI.

smartMI (Pty) Ltd  :  Co Reg 2013/002423/07
smartMI is an authorised Financial Services Provider - FSP 44497
smartMI (Pty) Ltd is part to the smartMI Group (Pty) Ltd  :  Co Reg 2016/112584/07


©Copyright 2017 - present
  • Home
    • About Us
    • SMART Values
    • Contact Us >
      • SMART Branches
  • SMART Products
    • Group Schemes
  • Group Schemes
  • SMART Gallery
    • SMART Woman 2018
    • SMART Videos
    • SMART Awards
  • SMART Blog
  • SMART Careers
  • smartMI Library
  • Merge : Main
    • Merge : General admin
    • Merge : HR
    • Merge : Risk
  • Forms : Main
  • Reports : Main
  • Call Centre